Yayasan Plan International Indonesia is presently implementing its country strategic 4 (CS 4) covering fiscal year 2017 to 2022, where the country objective has been defined as “to identify and facilitate the removal of obstacles that prevent children from enjoying their rights and participating fully in Indonesian society”. The organisation’s purpose is to “strive for a just world that advances children’s rights and equality for girls”. This goal will be achieved by providing technical support and implementing quality programs and projects through partnership. An effective and efficient communications strategy is a must for Plan Indonesia to share the outcomes of these projects to influence different actors, specially state authorities and to position Plan’s profile within and outside at different levels – starting from community, sub district, district to national, regional and international levels.
Yayasan Plan International Indonesia invites highly competent, experienced and committed professionals to fill the following position:
Marketing and Communications Director
Responsibilities:
Key Result Area (KRA) 1: Design and ensure implementation of a communications strategy to make the organization visible at the local, national and international level in line with the Global Brand guidelines for marketing and fundraising purposes
Indicators for success: Design and implement specific strategies/policies for the communication with different internal and external audiences. Develop and implement media action plans to establish and maintain relationships with and promote publications about Plan and its work in mass media at national level. Establish and maintain relationships with organizations and institutions in Indonesia in order to promote visibility and public recognition of Plan in the country in line with the Strategic Direction to work in Partnerships and Alliances. Support and facilitate the implementation of communication strategies in all working areas of the organization. Provide leadership in the design and implementation of public campaigns for positioning and marketing of the organization in the country. Ensure that marketing and campaign messages and images are in line with the overall program strategies. Direct and supervise the design and production of specific publications for fund raising and resource mobilization campaigns. Ensure that the fundraising activities are supported with specific communication items required for donor acquisition, retention and services. Develop a comprehensive crisis management strategy (and take the lead in implementing it as needed).
Key Result Area (KRA) 2: Support the implementation and dissemination of programs which use information strategically to enhance Child Rights and becoming a Recognized Voice.
Indicators for success: Give advice to the Program Department and to partners in projects and programs that work closely with media (e.g. youth media groups, networks and platforms to share children’s work). Collaborate with the Program Department and partners in the design and implementation of public campaigns, events and activities that include objectives of Development Education and Advocacy. Direct and supervise the design and production of specific publications required and requested for particular programs and projects from both Plan Indonesia and Plan International for marketing and fundraising purposes. Prepare and create country communication materials and Country Program Progress reports to maintain the communication with IH/ Regional Office.
Key Result Area (KRA) 3: Be responsible for brand and image building of Plan International Indonesia as a leader and authority in child rights, focusing on equality for girls
Indicators for success: Ensure in-country understanding and quality compliance with Plan’s global identity guidelines for all communications and PR materials (print, audio-visual and electronic). Raise Plan’s brand awareness by defining Plan’s position in critical development issues focusing on equality for girls and by developing key messages for communication to external and internal audiences (communities, partners, key influencers, government, Plan staff, media, and other stakeholders). Facilitate and arrange media interviews and media coverage to promote the rights of children and gain better understanding of and increase support to Plan’s development work.
Key Result Area (KRA) 4: Responsible for the maintenance of positive and sustainable PR and Media Relations
Indicators for success: Maintain an updated directory of local and international organizations (GOs, NGOs, INGOs, UN agencies, media outfits). Plan the Public Relations events at Country and PU levels that support the program campaigns by facilitating targeted media coverage in order to increase the public awareness and recognition to Plan International as thought leadership in children right’s issues. Develop and maintain relationship with key media representative by facilitating and arranging media interviews and media coverage in order to gain publicity and better understanding to support Plan’s work for promoting the rights of children. Write and/or edit press releases, feature/case stories and do regular media rounds to gain publicity for Plan’s work consistent with Plan’s aim of becoming a recognized voice on child centered community development. Monitor and compile published and unpublished press releases (maintain a story bank).
Key Result Area (KRA) 5: Responsible for report generation, data banking and publications
Indicators for success: Conceptualize and produce annual reports, feature/case stories, project briefs, brochures, AV materials and infographics on Plan’s work for various purposes. Monitor and compile published and unpublished press releases and maintain a directory of these for easy access and reference. Create/maintain user-friendly processes for archiving and easy retrieval of Plan’s resources: audio/visual including photos, electronic and printed materials, etc. Provide support to the PIAs and the Fundraising Department in the development of local IEC materials for their respective uses. Prepare required communications/PR/DE reports on time.
Key Result Area (KRA) 6: Be responsible for leading media events for program, marketing and fundraising purposes
Indicators for success: Provide support to the PIAs and the Fundraising Department in the selection and maintenance of PR and communications partner agencies that will carry out PR, campaigns and other events for program, marketing and fundraising purposes. Provide the Program Communications Coordinators technical and operational support in carrying out their respective LLDT program communications related activities. Facilitate targeted media coverage for Plan’s events.
Key Result Area (KRA) 7: Internal Networking
Indicators for success: Establish good working relations with local, regional and global communications teams. Act as the country’s central contact to coordinate with other Plan’s regional, global, and national offices on communications and PR matters. Represent the country in the regional and global communications for a.
Key Result Area (KRA) 8: Website Development and Management
Indicators for success: Develop and maintain the Plan International Indonesia Website for the yayasan and for PII sites. Responds to queries about and generated from Plan’s internal and external websites.
Key Result Area (KRA) 9 : Actively participate in the overall management of the organization, of the department and capacity building of the MarCom team.
Indicators for success: Lead the media contacts in the case of an emergency or a PR crisis. Represent Plan International Indonesia internally and externally on issues dealing with the Communications and Public Relations area. Participate in the global/regional networks, actively contributing to the exchange of best-practices and joint efforts to improve quality and impact of Plan’s programs. Plan and supervise the departmental as well as individuals’ performance.
Requirements:
Experience
Master’s degree preferably in Marketing / Communication / Business Administration/Operations Management. 5-7 years’ experience as Head of Marketing communication/ Operations/Finance in any reputed organization with demonstrated ability to manage complex operations. At least five years in marketing communication management. Experience in managing fundraising and marketing role. 10 years of experience in senior management position. Significant leadership experience at senior management level in a growing organization; successful record in developing and implementing marketing, communication and fundraising strategy with multiple stakeholders. Experience in brand building/management. Good understanding of the donor analysis and consumer behaviour in a changing society. Ability to travel up to 90 days annually, sometimes at short notice. Excellent written and verbal communication skills, including public speaking, policy development and fluent written/spoken English.
All applications will be treated in confidence. Only short-listed candidates will be notified and invited for interviews. Please submit your letter of application and detailed curriculum vitae in English by email not later than august 22, 2017 to: HRD.Indonesia@plan-international.org
Please fill the 'subject' column of the e-mails in this format: (The Position)–(Your Name). File attachment not later than 1MB.Range Salary : IDR 19 000 0000 – 30 000 000, -
Yayasan Plan International Indonesia seeks to improve the lives of the most marginalized, particularly girls, women, and people with disability. We encourage people form diverse backgrounds and experiences, particularly women and people with disability to apply
